Hardware Show 2017!
Posted on 19 May 2017
We were thrilled to show off HEROCLIP and its new packaging and display at the National Hardware Show's this past week. As before, we were part of The Grommet Wholesale's booth, among some of the most interesting, unique and useful products we have seen (we particularly love the eNZees and Chateau Spill -- they saved our feet and clothes even while we were at the show). The Grommet has been a good friend of ours since the launch of our very first generation product and continues to support and help us reach the those who will benefit from our product (which to say, to quote an early reviewer, "anyone living on earth"). Below, is our channel sales manager, Jason, demonstrating all the useful features of HEROCLIP and a close up of our new POP display.
Besides making valuable connections with folks who love HEROCLIP, we were fortunate that we were in the Inventors' Showcase which featured several very useful talks geared towards inventors and makers, including discussions by several members of the USPTO (United States Patent and Trademark Office), an expert on TV sales on how to pitch a product, a licensing expert and the President of Quirky, a "social invention" platform. We took full advantage of access to these experts, even using the new pitching tips to pitch the HEROCLIP to the HSN TV sales expert (he loved it)!
As relative newbies of tradeshows, we also walked through the exhibits to get inspired by the dazzling array of goods and some amazingly creative displays. The Hardware Show is the largest we have been to; I didn't quite believe it when I read that walking every aisle of every exhibit hall would equal about 10 miles, but it is true as my Fitbit showed.
This show also endeared itself to us with their huge outdoor display of outdoor living and barbecue goods and of course demos of the wares complete with tasty bites.
All in all, a very successful trip for Team HEROCLIP -- we showed, we connected, we learned and we ate. We're super excited for our next show -- the Grassroots Outdoor Alliance show in June 2017, with our outdoor distributor Summit Distribution.